In just 2 weeks, position yourself as the recognized authority in your market, attract discerning clients who respect your process, and build the operational foundation that lets you scale without burnout.

Stop Justifying Your Fees. Start Attracting Clients Who See Your Value.

THE REALITY

You've Outgrown Your Brand

Your portfolio showcases $400K+ projects worthy of editorial features. Your design process is refined and intentional. Yet your brand presence attracts price-conscious clients who question your fees at every turn. The disconnect isn't about your talent.

It's about positioning. Your Instagram lacks cohesion, your messaging sounds like every other designer, and your visual identity doesn't signal the investment level of your services. Meanwhile, less experienced designers with strategic brand positioning are securing the recognition and premium clients you've earned

Maxine

"I complained to a friend about having no time for anything outside of work, and she referred me to Kelli. I just wanted the freedom to actually live my life, not just run a business 24/7. The process from start to finish was organized, well-thought-out, and easy to understand. Kellie was professional, transparent, and accommodating throughout. Take the leap! It's worth it for your sanity and your business."

Ashley

"I loved working with someone who did all of the heavy lifting in an area I don't want to spend time learning. The done-for-you approach was a slam dunk for me. I loved how efficient the process was, the calls were short and focused. Do it! Stop wasting your time thinking you'll get to it and instead gift yourself this investment. Kellie will do what you need faster and better than you could yourself."

I MADE MY INVESTMENT BACK IMMEDIATELY.

What's Waiting on the Other Side

THE TRANSFORMATION

In just 6 weeks, you'll have strategic brand positioning and a custom website that attracts clients with $300K+ budgets who trust your vision without question. You'll stop explaining your value in every consultation and start hearing "when can we start?" instead of "why do you cost more?"

Your brand will pre-qualify dream clients before the first conversation, positioning you for editorial features and establishing you as the recognized authority in your market. Then, we can implement operational systems that give you back 10-15 hours every week, allowing you to scale without burning out.

THE COMPLETE FOUNDATION

The Legacy Brand Intensive

The comprehensive foundation your business needs to attract clients with $300K+ budgets, position yourself for features in Architectural Digest and Elle Decor, and establish yourself as the recognized authority in your market.

In just 2 weeks, you transition from fielding price-conscious inquiries to becoming the obvious choice for discerning clients ready to invest.

What do you get?

Inside the Intensive

Brand Positioning That Makes You the Obvious Choice

Deliverables

We start with a 90-minute strategy session defining your unique positioning in the luxury design market. This strategic foundation determines whether you attract clients with $500K budgets or clients who balk at your fees.

  • 90-minute strategy session
  • Brand strategy workbook
  • Customer personas
  • Competitive analysis
  • Positioning framework

We start with a 90-minute strategy session defining your unique positioning in the luxury design market. This strategic foundation determines whether you attract clients with $500K budgets or clients who balk at your fees.

Deliverables

Your interior designer brand identity system includes sophisticated color palette, typography that signals premium positioning, and brand elements ensuring consistency across every touchpoint. No more looking like every other designer with a minimal sans serif.

A Visual Identity Worthy of Your Portfolio

  • 2 custom logo concepts
  • Complete logo suite
  • Sophisticated color palette
  • Premium typography system
  • 20+ page brand guidelines

Deliverables

My partner copywriter creates messaging that communicates your expertise while filtering out clients who don't value comprehensive design services. You'll see wireframes and mockups before development begins, get multiple revision rounds, and advanced SEO setup.

A Custom Website Built for Lead Qualification

  • 6-8 custom pages
  • Strategic copywriting (60-min session)
  • Portfolio showcase
  • Wireframes + Figma mockups
  • Multiple revision rounds
  • Advanced SEO setup

Deliverables

Your proposals, welcome guides, and client materials are polished and professional, signaling luxury before clients even see your portfolio.

Client Materials That Signal Premium From Day One

  • 5 fully designed Canva templates
  • Investment Guide
  • Welcome Guide
  • Proposal Template
  • Press Kit
  • Install Day Checklist

Deliverables

Your Transformation in Four Phases

The Framework

In a few weeks, you’ll go from invisible and overlooked to recognized and in-demand. You’ll be booking the kinds of projects that remind you why you fell in love with design in the first place and working with clients who trust your vision, respect your process, and say "I only want to work with you."

You’ll walk away with a complete strategic brand identity and custom website that transforms how premium clients perceive you, so you can stop hustling for wrong-fit clients and start attracting the high-end residential and commercial projects you deserve, with clients who have the budgets to bring your ambitious visions to life.

COMPLETE

04

CREATE (INTENSIVE)

03

CONCEPTUALIZE

02

You go from feeling overlooked, despite your talent, to having a crystal-clear positioning strategy that confidently communicates why clients should choose you. By the time we enter the intensive, your messaging is locked in, your visual direction is set, and you won't have to spend time explaining your value when inquiries start coming in. They'll already be excited to work with you from the moment they discover you online.
Before we begin the intensive, you'll complete detailed brand and website questionnaires, create a Pinterest board of your aesthetic direction, and gather all your project assets. Then we spend 90 minutes on a strategy call where we nail down exactly who you serve, what makes your approach unique, and how to position you online so dream clients recognize you immediately as their designer.

During this time, I'm also diving deep into creative direction concepts and my partner is writing your complete website copy based on everything you've shared.

The Shift:

The Work:

CLARIFY

01

CREATE (INTENSIVE)

03

COMPLETE

04

You go from feeling like you're not marketing yourself well enough as an interior designer to seeing exactly how your sophisticated new brand will position you as a go-to authority. You can finally envision the kind of presence that gets featured in Architectural Digest and attracts clients who trust your vision without questioning every decision.

With your positioning finalized and website copy approved, I present the creative direction concepts I've been developing, complete with mood boards, color palettes, and typography systems that match the caliber of your interior design work.

You'll select the direction that resonates most, and we'll refine any final details before the intensive begins. Everything is strategically aligned and ready to come to life visually.

The Shift:

The Work:

CLARIFY

01

CONCEPTUALIZE

02

CREATE (INTENSIVE)

03

CLARIFY

01

CONCEPTUALIZE

02

You’ll go from attracting budget-conscious clients who nickel-and-dime you to having a complete premium brand system that magnetizes high-caliber clients who respect your process, say "I only want to work with you," and are ready to invest in ambitious projects. Your brand finally does the heavy lifting of pre-qualifying clients before the first consultation.

This is where everything comes together. During two intensive weeks, I’ll build your complete brand system and custom website with lead qualification built in. You get a comprehensive strategy workbook that grounds your positioning, plus professional client-facing templates you can use when talking with new and existing clients.

Presenting you as a premium designer from the very first interaction. No more PDFs that look thrown together at the last minute. As you review key pages and provide feedback, your entire digital presence takes shape. Designed to attract the ambitious projects you've been dreaming of.

The Shift:

The Work:

COMPLETE

04

COMPLETE

04

You go from feeling invisible and undervalued to being recognized as the obvious choice in your market, empowering you to raise your fees by 30-50%, book out 6-12 months in advance, and finally build the legacy-level business you dreamed of when you started.

No more taking any project that comes your way. You're selective, in-demand, and attracting the kinds of clients who light you up.

After your intensive you’ll have 30 days of post-project support. During those first few days, we'll handle any final refinements or issues that were missed (there should be very few), launch your website, and deliver everything you need to confidently manage your presence and market yourself: branding files, positioning tools, all your client-facing templates, and training.

For the remaining days, you have me on standby for questions, template tweaks, or any support you need as you start using your new brand in the real world.

The Shift:

The Work:

CREATE (INTENSIVE)

03

CLARIFY

01

CONCEPTUALIZE

02

Check Out Our Past Work

Luxury interior designers who invested in strategic brand positioning. Now they're attracting $300K+ clients, commanding premium fees, and being recognized as authorities in their markets.

A stunning brand will attract dream clients. But if your business only runs when you're personally running it, you'll stay stuck. Most brand designers stop after giving you a pretty logo and website. I solve both problems: the brand positioning that attracts premium clients AND the operational systems that let you serve them efficiently.

The Seamless Studio VIP Day

HoneyBook or Dubsado configured with your new branding, including platform-specific templates for proposals, contracts, invoices, questionnaires, and emails. Everything designed to match your brand identity.

Training & Support

Investment

Complete Platform Setup

5 Automated Workflows

From inquiry to referral, your entire client journey runs on autopilot. No more manually sending proposals, chasing signatures, or forgetting follow-ups. Your business functions smoothly without you being the bottleneck.

Training & Support

Complete Platform Setup

5 Automated Workflows

Investment

2-hour system training session so you can manage and customize your workflows, plus 1 month of email support for platform questions.

Training & Support

Investment

Complete Platform Setup

5 Automated Workflows

Frequently Asked Questions

I primarily build on Showit, but also offer Squarespace for clients who prefer an all-in-one platform.

For interior designers, I typically recommend Showit because:
  • Complete design freedom (your site won't look like a template)
  • Easy drag-and-drop editing (you can update it yourself)
  • Separate mobile layouts (your work looks perfect on every device)
  • Integrates with WordPress for blogging and SEO

Squarespace works well if you:
  • Prefer built-in features and simplicity
  • Want a lower learning curve
  • Have a tighter budget
  • Cost: $16-49/month

During your discovery call, we'll discuss which platform makes the most sense for your business goals and technical comfort level. Either way, you'll get a custom-designed website that attracts premium clients.
Yes, you can choose from three payment plans:
  • 2-monthly payment of $3,250
  • 3-monthly payment of $2,250
  • 4-monthly payment of $1,700

Your intensive start date depends on your payment timeline and our availability. Pay-in-full and 50/50 clients typically start their Intensive within 6 weeks of booking. 3-month payment plan clients have a 10-week timeline from booking to start. 4-month payment plan clients have a 14-week timeline from booking to start.

Extended timelines give you more time for thoughtful homework completion while spreading out the investment. All homework is due 3 weeks before your Intensive start date.
Homework includes a comprehensive brand and website questionnaire, Pinterest inspiration boards, professional headshots, and project images. Expect to dedicate 2-3 hours to completing the tasks. The homework ensures we have a strong strategic foundation before we begin, so your intensive time is focused on design and development rather than discovery. All client homework must be completed 3 weeks before your start date.
Significant input, this is a collaborative process, not me disappearing for six weeks and delivering a finished product you've never seen.

Here's when you'll review and provide feedback:

  • After our strategy session (we refine positioning together)
  • When you see logo concepts (you choose direction and request adjustments)
  • When reviewing wireframes (before any design happens)
  • When viewing mockups (before I build the website)
  • During website development (multiple check-ins)
  • Before final launch (full site review)

You'll never be surprised by the final result because you've been involved at every key milestone. That said, I'll also guide you with my expertise, if something won't work strategically or won't attract your ideal clients, I'll tell you.

The goal: Your brand should feel authentically YOU while positioning you for the premium clients and press features you want.
I handle all the copywriting; you won't write a single word.

Here's how: You'll complete a brand questionnaire and we'll have a 60-minute messaging session where my partner copywriter pulls out your authentic voice and positioning. Then we write all your website copy strategically designed to attract $300K+ clients.

You'll review and refine it until it sounds like you and speaks to your ideal clients. One revision round included.

Bottom line: Professional website copy that positions you as the authority without you staring at a blank page.
Templates give you a design. The Legacy Brand Intensive gives you a complete brand strategy.

WHAT TEMPLATES DON'T INCLUDE:
  • 90-minute brand strategy session
  • Custom positioning framework that attracts $300K+ clients
  • Custom logo and complete visual identity system
  • Strategic copywriting (templates are just blank pages you fill in)
  • Lead qualification is built into your website
  • Professional client-facing templates (proposals, welcome guides, press kit)
  • 30 days of support and training

TEMPLATES ARE DIY
You buy it, customize it yourself, write your own copy, figure out your own messaging, and hope it attracts the right clients.

THE LEGACY BRAND INTENSIVE IS DONE-FOR-YOU
We solve your positioning problem first (why you're attracting the wrong clients), then build a cohesive brand system around that strategy.

The result: A brand that positions you as the authority and attracts premium clients. Not just a prettier website that still attracts price shoppers.
We start fresh to ensure your new brand identity is fully integrated without being constrained by your existing structure. We'll reference your current site during strategy to understand what's working and what needs to change, but the final product will be a completely new website built on your new brand foundation.

Ready to Finally Be Seen as the Authority You Already Are?

You've read this far because you know something needs to change. You're talented, your work is incredible, and you're ready to stop being overlooked.

The designers who invested in their brand positioning? They're booking $300K+ projects, getting featured in design publications, and turning down clients who don't excite them. That could be you in 8 weeks.

Let's have a conversation about where you are, where you want to be, and how we can close that gap together.